Here are 5 Reasons why Facebook Advertising is the Best for Small Businesses
#1 Facebook Advertising is Highly Effective – According to an eMarketer study, 96% of social media marketers consider Facebook the most effective platform for social media advertising. Facebook Ads work for both – B2C as well as B2B companies, and there are so many success stories that show more than 5X increases in marketing results after advertising on Facebook.
#2 Simple Set-Up and Fast Results – You don’t need to be a big corporate or a large business to advertise on Facebook. In fact, a couple of hundred rupees can get you going. Perhaps that’s why over 6.5 Crore businesses are using Facebook Pages, and there are over 50 lakh business profiles on Instagram. If they can do it, so can you ! Did we mention it only takes around 10 minutes to set up and start your Facebook advertising campaign with Gorebo?
#3 Reach Your Perfect Audience – More than 100 crore people see an advertisement through the Audience Network every month. Out of Facebook’s 160 crore monthly users, the average person spends around 50 minutes daily on Facebook, Instagram, and Messenger. Target audiences can be customized based on their interest, location, visits to your website, app engagements, and much more. Thus making Facebook the best advertising platform with high returns.
#4 Campaigns can be Highly Customized – In addition to your ad design as per Facebook specifications, you can also customize every element of your Facebook ad campaign, be it your objective, target audience, bidding or delivery optimization. These make Facebook the most customized advertising platforms, allowing you to create ads with your strategy in mind.
#5 New Features Added Every Month – In 2017 alone, Facebook has added so many new features like Messenger Day, Instagram Stories, Live Video updates, improved ad reporting etc. Thus giving advertisers an increasing number of tools to reach their target audience. The faster you learn to advertise on Facebook, the sooner you’ll unlock the full potential of social media advertising.